Print Media Unit 3 & 4
This unit focuses on the advanced application of design principles within print media. Through rigorous exploration of typography, grid systems, and material finishes, the creative process transforms conceptual ideas into tangible editorial outcomes, meeting professional standards of production and visual communication.
Task 1a - N/A
   Coca-Cola Ad
Task 1b - Describe Video Ad
1. This ad is ment to bring people close together using people's name.
2. It show's people being busy and after getting coca-cola all the problems erased as coke solves problems.
3. It uses close-up to show the names on the bottles, Wide shots to show how the environment looks like with all the people in the background. This ad uses bright and warm tones to make it more interesting.
4. They use fast-paced editing where there are different people and different situations every second.
5. The music gives nostalgic and calm vibes.
6. The main target for this Ad is Teenagers and Young adults however it can be other people too.
7. They use happiness, friendship and time, with personalised names on products to interest buyers to buy one with their own name.
8. The message they are sharing is that coca-cola is something you can share with others and enjoy time together away from stress and worries.
9. This Ad is selling experience and not just a simple drink.Â
1. This ad is for Snickers the chocolate bar. And to show that people are not who they are when they are hungry.
2. It show's martial-arts while a person falling down a roof.
3. Wide shots were used to show a whole rooftop interaction while they used a close-up to show how the snicker bar helps.
4. The edit was fast-paced with cuts between the warriors, enemies and Mr. Bean
5. They used Asian style music to match the theme with jumping and fighting sound effects for more effect on the viewer.
6. The audience is very broad and mostly includes young people and adults who recognise Mr. Bean.
7. They use humour to try sell a snicker bar
8. The message that is being spread is that You are not You when you are hungry.
9. It was very effective as the slogan is very memroble and so is the character Mr.Bean.
  Snickers Ad
    HARIBO Ad
1. The advert is for HARIBO Gummy.
2. Elder people interacting with HARIBO in a Beachy place.
3. They Use a close-up to show how the HARIBOS look like while using Medium Shots to show the body language of the people.
4. The did a slightly fast-paced editing with a lot of cuts between the characters to catch their reaction.
5. They used dialogue to emphasize the reaction towards HARIBO.
6. This Ad is mostly targeted towards Children and Famillies
7.They use humour to bring the viewers more into the Ad and colourful colours to attract little kids so they can ask and get it.
8. The message in this Ad is that HARIBO is fun and enjoyable.
9. They succeeded with the Ad as they used natural lightening with real dialogue to show the enjoyment and fun in HARIBO
   Ninja 1100SX Ad
1. This Ad is for a Kawasaki Ninja 1100SX Motorcycle.
2. The Ad shows different views of the Motorcycle in a Product-Showcase Room. While Riding out to show how fast and turns look like.
3. The Ad mostly concentrates on Close-Up to show what is what and what its details/information are. While its outside it shows a wide shot to showcase the calm environment with camera movement towards the motorcycle.
4. The use smooth transitions with fast-paced movement showcasing full bike -> Bits of the bike -> full bike again.
5. The Ad uses powerful, sporty atmosphere sounds with the engine roaring sound while it rides.
6. The main audience to the Ad is Motorcycle Lovers as it showcases details of the bike.
7. The Ad try's to sell it by giving key and important details about the bike to show hoe premium and how good performance it can have during rides.
8. They are trying to tell that the Bike is good for performance and comfort during long distance rides.
9. It is very effective especially for motorcycle lovers as it communicates key features about the bike and the modern look of it gives it more attention.
